Messages that sunscreen is for preventing wrinkles and social influencers spruiking tanning could be eroding decades of warning about melanoma risk to a generation too young to remember slip, slop, slap and the solarium debate, sun safety experts have warned.
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A TikTok influencer grins into the camera. Shirtless, his bronzed skin contrasts on a light background.
VIDEO: Men are twice as likely to die from melanoma, research finds
Research finds men are now twice as likely to die from melanoma, and a survey by the Cancer Council has found most men don’t use sun protection daily.
Tanning products should be banned in Aus
Social media has seen an outpouring of love and support for the recent death of melanoma advocate Natalia Fornasier. But that sentiment coexists with the continued promotion of tanning products online.