BMS Health Hub: cultivating conversations about melanoma

Source: Nursing Times, March 2024

Michelle Norton, skin cancer clinical nurse specialist at Velindre Cancer Centre, Cardiff, shares her perspectives on the burden of an advanced melanoma diagnosis, and how this digital Health Hub helps her to support her patients with advanced melanoma from diagnosis through to treatment.

This article was initiated and funded by Bristol Myers Squibb, and developed in partnership with Michelle Norton

When they first receive their diagnosis, advanced melanoma patients often feel as though their world has imploded. Many are understandably overwhelmed by such life-changing news and can’t take much information in during initial conversations.

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